Eliminating Distractions When Presenting
August 14th, 2008Let’s refresh the basic steps to getting good at presenting:
1. KNOW there are no born speakers, only those who have refined their skills.
2. Identify the skills to get good at.
3. Identify when you do one of those things correctly versus when not done correctly.
4. Do the correct behavior continually until you don’t even have to think about it.
In last month’s newsletter and conference call I discussed the first skill you must get good at. In this month’s newsletter I’m going to explain the next important skill you must get good at.
DON’T BE DISTRACTED BY YOUR ENVIRONMENT
A presenter who is distracted by their environment is simply one who takes their focus and message off of what’s interesting (last month’s topic) to the prospect and puts it on something not interesting to the prospect.
Also, part of this communication quality of not being distracted is you keeping your audience’s attention from being distracted. Remember, you’re guiding your prospect or audience through an educational journey to help them get what they want.
One of the other presentation qualities that I’ll get to in a later newsletter is “Have the intention to make the prospect’s life better.” If your attention is on anything other than that - you’re distracted!
Distracted means that where your attention should be… it’s not. It’s on something or someone else. This does not mean that if someone trips and falls in your room that you ignore it or worse don’t even know it happened. It doesn’t mean that you don’t hear someone sneeze in your room. What it means is that it doesn’t throw you off what you’re there to do. Sometimes the most appropriate thing you could do is to acknowledge someone who sneezes.
Not being distracted by your environment means that you communicate straight to your audience
without noise in your head or allowing noise in their head.
Sometimes the distraction can be mental and sometimes it’s physical.
MENTAL DISTRACTIONS
Mental distractions are things like thinking you’re tired or that you’re afraid you don’t know your content well, or that your prospect can tell you’re new at it, or that your prospect will probably object to M.L.M or the cost to join. Those are examples of mental distractions.
PHYSICAL DISTRACTIONS
Physical distractions are those things that go on in the space where you’re giving the presentation. I’ll give you a few examples just so you get the idea - but distractions are unlimited.
In an in-home, you or your audience can be distracted by pets, babies or a television in the room. In a one-on-one in a restaurant you could be distracted by the noise or the waitress. In a large meeting you could be distracted by having dry mouth or the room temperature being uncomfortable or having bright lights shinning on you. You could also be distracted by someone who is being rude or one person’s body language. All these distractions can throw you off of what your intended objective is; if you let them.
Join me on the upcoming conference call Aug. 20 and I’ll share with you how I learned to quiet the noise and distractions in my head as well as what I do to keep the prospect’s attention when doing a presentation.
I’m sure you’re going to be busy on the night of the conference call (everyone always is)…but knowing what I’m going to share, I don’t think I would miss this one ;) Normally the only people who get this information are those who happen to ask me it in a one-on-one discussion…and that’s ONLY if I feel like sharing this vulnerable part of me!
You see, many people in the audience think the person on the stage is some kind of giant or different than themselves. Well… after the call you’ll know I’m a wimp. :)
IMPORTANT!! Please reply with situations and scenarios where YOU or your AUDIENCE have been distracted and also tell me what you did (mentally and physically) to overcome it. Also let me know IF you were able to overcome it. Leave your comments at the end of this article here:
http://www.brilliantexchange.com/MLMSuccessTips
Your soon to be humbled mentor,
Tim Sales
PS: You can eliminate a lot of the noise in your head by knowing how to communicate effectively. My “Brilliant Communicator” CD set and workbook will give you the skills that you must have to cause your prospects to listen to you and follow your suggestions. Here’s what some have said about it:
Tim…This is clearly the best training tool you have developed. This book when drilled with a team member makes both instructor and student highly effective. - Steve Schwartz
Working through the program. Already see an increase in conversions on prospecting. Great Product. - Alyson Ogilvie-Lee



